Creativity is at the core of my business. And it’s also in my DNA, as a human being. I’ve played the piano since I was four, and music is my soul food. So overall, creativity is the single most motivational objective that rocks my world. It manifests itself in many and varied ways for different people – in art, music, …
Why Podcasting is Such a Powerful Marketing Tool
Podcasts really came in to their own during lockdown, the perfect antidote to Zoom fatigue. And I thought, “Why not?” I was no stranger to sharing my experiences to guide and inspire other people. So truthfully, starting my podcast – Events That Made Me – wasn’t too far outside my comfort zone. It was just a different approach. And it …
Stepping Out of Your Comfort Zone
Humans are creatures of habit. We create rituals that feel familiar. Find comfort in well-known surroundings. And are programmed to thrive in repetitive behaviours that make us feel safe. None more so than in the world of work. This preference for familiarity is more commonly referred to as the comfort zone. A place of low stress levels, where we feel …
How to Avoid ‘Perfection Paralysis’ in Business
So many people have brilliant business ideas. It always amazes me how people continue to come up with new takes on old ideas. Or completely new profitable products. But not everyone can make those ideas a reality. Sometimes it’s time management. Life gets in the way. We’ve all heard that old saying that life is something that happens while you’re …
Why Chemistry is Important in Business
I’ve always trusted my gut instinct. I believe when you meet someone there is either a connection or not. It’s the chemistry between you that is the foundation of trust; the building block for a relationship. We’re not talking sexual chemistry here – more that feeling you get that screams – I can work with this person. They get me. …
The Difference Between Goals and Dreams
As it is for most, December is usually the most hectic month of the year for me. As an event planner of over thirty years, I’m accustomed to spending the festive season in a whirl of organisation, fuelled with coffee, adrenaline (perhaps a glass of wine or two), executing the season’s most exclusive, spectacular parties. This year is different. I’m …